The Grafter Blog

Insights and strategies for ambitious founders

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46 articles
Sales vs Growth: Why They’re Not the Same (And Why That Matters)
20 May 2025

Understanding the Difference Between Sales and Growth

Introduction Picture your business as a beloved garden. Sales are the flowers that bloom today, bringing immediate colour and joy. Growth is...

Grow Raise Exit
Journey decision - profit vs growth
21 Mar 2025

Why SaaS Investors in 2025 Are Banging On About Profitability

There was a time, not that long ago, when the go-to advice for SaaS founders was basically: “Burn money like a skip fire and worry about pro...

Business Diagnostic
How to Spot Operational Bottlenecks That Are Costing You Profit
8 Mar 2025

Uncover Operational Bottlenecks to Elevate Your Profits

How to Spot Operational Bottlenecks That Are Costing You Profit Introduction Your business is a living, breathing organism, and like any com...

Grow Raise Exitleadership-executive-strategy
Exit Planning 101: When to Start Thinking About Selling Your Business
20 Feb 2025

Mastering Exit Planning: Timing Your Business Sale Perfectly

Introduction to Exit Planning for Business The perfect business exit is rather like brewing a proper cup of tea – rush it, adn you&#82...

Grow Raise ExitFinance & Exit
PharosAI Team
11 Feb 2025

PharosAI – Revolutionising Cancer Care

We are very proud to share that the team at PharosAI announced that they have been awarded £18.9M from the UK government’s Research Ve...

A stethoscope listening to a heart with a heart rate line across the page.
20 Jan 2025

Helping the NHS deliver actual outcomes AND increasing your turnover

Helping the NHS deliver actual outcomes AND generating revenue for your organisation This pivot from Software As A Service to Software With...

The Grafter Partners with F+L to help Founders raise investment
6 Jan 2025

The Grafter Partners with F+L to help Founders raise investment

**FOR IMMEDIATE RELEASE** **The Grafter Partners with F+L to help Founders raise investment** London, 6th January – The Grafter, a leading b...

Grow Raise Exit
Kranz family catamaran
21 Nov 2024

Restoring a Boat: Improving a Business

I’m Chris Kranz and back in July this year (2024), I made 2 pretty big changes in my life. Firstly, I bought a 40 year old boat with t...

Business Diagnostic
Dominnique Karetsos, Rachel Murphy, and Nishant Varma sitting on stage at the Electric Cinema, London for SiS Women's Health 2024.
24 Oct 2024

Why do we still need women's events?

Our fearless leader attended SiS Women’s Health “facilitating impact in women’s health innovation” where female founders and investors...

Are You Fundraise-Ready? How to Prepare Before You Talk to Investors
13 Oct 2024

Mastering Fundraising Preparation: Essential Steps for UK Founders

Introduction Fundraising looms on the horizon of every ambitious startup like a mountain that must be climbed – intimidating from a di...

Grow Raise ExitFinance & Exit
A cartoon depiction of people on scales - the imaginator and the executionist balancing out the ideas and getting things done.
18 Sept 2024

Greatness = imagination + execution

I loved this quote when The Grafter’s Jo popped it into my LinkedIn thread. It resonated with me strongly about the role I play on the team....

constancy
Chris Kranz holding a pipe smiling at the camera
9 Sept 2024

Chris Kranz On Joining The Grafter part 2

Hey folks! My name is Chris Kranz, and I’ve recently joined The Grafter as Chief Technology Officer. If you’ve been following the story so f...

5 Sept 2024

5 Smart Alternatives to Taking Investment for UK Businesses

Let’s be honest. Taking investment for your UK business can sometimes feel like handing over the TV remote at Christmas: someone else gets c...

Chris Kranz on Joining The Grafter
3 Sept 2024

Chris Kranz on Joining The Grafter

Hey folks! My name is Chris Kranz, and I’ve recently joined The Grafter as Chief Technology Officer. I could say all those throw-away things...

Gareth Hawkins (left) and Rachel Murphy (right) both smiling at the camera
5 Aug 2024

The Grafter Partners with BizCrunch to Empower Founders in Business Exits

**Press Release** **FOR IMMEDIATE RELEASE** **The Grafter Partners with BizCrunch to Empower Founders in Business Exits** London, 5th August...

Grow Raise Exit
A busy London street with a digital out of home ad. The ad depicts a smiling Rachel Murphy and the texts 'Female Business Leader! Vote for me!
31 Jul 2024

Rachel Murphy Nominated for Female Business Leader

We’re excited and proud to announce Rachel Murphy’s nomination for Female Business Leader category at the prestigious National Business Wome...

Rhys Parfitt and Rachel Murphy stood together smiling at the camera
31 Jul 2024

Rhys Parfitt Joins The Grafter as Shareholder

Today we announce that Rhys Parfitt has become a shareholder in The Grafter and takes on responsibility for leading the teams delivering Gro...

Bagging our first silverware!
18 Jul 2023

Bagging our first silverware!

We are delighted to share that our CBO Rachel Murphy has been nominated by one of the companies on our 8 Figure Exit program as an Intuitive...

Interview with Rachel Murphy at BAPCO
29 Jun 2023

Interview with Rachel Murphy at BAPCO

Earlier this year Rachel Murphy keynoted at BAPCO in Coventry. Have a watch of her reflections of the event and the types of technology show...

Building The Grafter: May & June 2023
27 Jun 2023

Building The Grafter: May & June 2023

As anticipated it’s been a whirlwind over the last 8 weeks since launching The Grafter. It is important to me that I am building in th...

Launch event Blum Connect Tech Canal
21 May 2023

Launch event Blum Connect Tech Canal

This was for Blum Connect’s new business launch and was being supported heavily by Sam Allsop-Hall’s crew, Tech Canal! Here I was talking ab...

HRGo Kenilworth
27 Apr 2023

HRGo Kenilworth

I was a keynote for HR Go, a £170 million turnover recruitment company. They have a family office as part of the business where all their jo...

Sussex Clinical Foundation Trust Digital Innovators Conference
20 Apr 2023

Sussex Clinical Foundation Trust Digital Innovators Conference

I took to the stage straight after chief nurse, Natasha Phillips. She was exceptional – a true professional and flawless public speaker with...

Normal gets you Nowhere Podcast with Sean Barrett
13 Apr 2023

Normal gets you Nowhere Podcast with Sean Barrett

It was such a privilege being on Sean Barrett’s podcast Normal Gets You Nowhere! With a name like that, there was no way I was declining. I...

BAPCO 2023: Police, Fire & Emergency Services Conference After dinner event and Keynote
8 Mar 2023

BAPCO 2023: Police, Fire & Emergency Services Conference After dinner event and Keynote

I’d been sent to Coventry in the past, but it’s always nice to be sent there to do something you love doing: talking. You’ll obviously know...

Public Speaking: Legal and General
7 Mar 2023

Public Speaking: Legal and General

You’ll obviously know all about my public speaking, but you can read my take on how to maximise your exposure at speaking events. I was invi...

Chapter 16 — Decide What’s Next
11 Aug 2022

Chapter 16 — Decide What’s Next

This is the (ten) million-dollar question. I’ll start with another big thank you to my fiancee, Yvonne. She gave me the space and support to...

Being Me
Chapter 15 — Invest In Yourself
28 Jul 2022

Chapter 15 — Invest In Yourself

My investing in myself story really started nearly 9 years ago. I decided I wanted to get sober. My sobriety was the point where I really to...

Being Me
Chapter 14 — Realise what you’ve achieved
14 Jul 2022

Chapter 14 — Realise what you’ve achieved

For me, I: couldn’t quite comprehend that it had happened felt like a rockstar, as I’d autographed more paperwork than ever before felt like...

Being Me
Chapter 13 — Breathe…just breathe
30 Jun 2022

Chapter 13 — Breathe…just breathe

As I’ve previously mentioned, a lot of the new business for Difrent sat with me. Then I found my time was consumed with due diligence and th...

Being Me
16 Jun 2022

Chapter 12 — Sell Your Business

TV-style recap moment: So, we’re in the middle of a global pandemic, the shit is as real as real can get and we have three offers on the tab...

Being Me
Chapter 11 — Expect the Unexpected
2 Jun 2022

Chapter 11 — Expect the Unexpected

Towards the end of 2019 and into the New Year, ​​I had eye surgery twice. As if once wasn’t enough — Do it again! The operations were a succ...

Being Me
Chapter 10 — Celebrate Your People
19 May 2022

Chapter 10 — Celebrate Your People

I know I’ve mentioned people as variables that can go either way when it comes to adding value. This chapter isn’t a continuation where I ju...

Being Me
Chapter 9 — Getting Shit Wrong
5 May 2022

Chapter 9 — Getting Shit Wrong

Let’s face it, none of us like to get things wrong, but in digital delivery we know it’s all about fail fast. We learn immediately, we move...

Being Me
Chapter 8 — Maximise Your Exposure
21 Apr 2022

Chapter 8 — Maximise Your Exposure

It’s no exaggeration when I say I’ve lost count of the number of events we attended over Difrent’s journey. There were the ones we attended,...

Being Me
Sorting the wheat from the chaff. Is becoming a Chartered Management Consultant the answer to better rates and improved outcomes for clients?
20 Apr 2022

Sorting the wheat from the chaff. Is becoming a Chartered Management Consultant the answer to better rates and improved outcomes for clients?

Last week I did a cheeky shout out on Twitter about an hour before my formal assessment as part of the Chartered Management Consultancy qual...

Chapter 7 — Generate Strategic Business
14 Apr 2022

Chapter 7 — Generate Strategic Business

It was about four months into my time at Difrent that we landed our first strategic deal. This was for the NHS — one of the largest employer...

Being Me
Chapter 6 — Getting the business going
7 Apr 2022

Chapter 6 — Getting the business going

When I first landed at Difrent back in November 2017 things really were… well, different! Steve had built a 10% margin recruitment business,...

Being Me
Chapter 5 — Build Your Brand
31 Mar 2022

Chapter 5 — Build Your Brand

When it comes to the actual naming of Difrent, many people have laid claim to it and I’ve heard umpteen stories of how the name came about!...

Being Me
Rachel Murphy with some friends
24 Mar 2022

Chapter 4 — Devise Your Plan

So, the Strategy bit really started between me and Steve when we were over in India hooning around Mumbai on Royal Enfield motorbikes. I mea...

Being Me
Chapter 3 — Plan Your Approach
16 Mar 2022

Chapter 3 — Plan Your Approach

I’ve never been much of a shrinking violet. Those who know me know I’m honest and straight to the point. It makes things a lot easier, doesn...

Being Me
Chapter 2 — Find Your Motivation
9 Mar 2022

Chapter 2 — Find Your Motivation

One of the most common questions I get asked is, What motivates you? There are a few things that really motivate me, and I certainly wouldn’...

Being Me
Chapter 1— Be Difrent
3 Mar 2022

Chapter 1— Be Difrent

width=”400px” height=”102px” frameborder=”0″ scrolling=”no”> Well, here I am: the end of an...

Being Me
Hamster wheels, Battery Hens and The Matrix
27 Jun 2021

Hamster wheels, Battery Hens and The Matrix

I’m doing a Leadership Programme for Entrepreneurs at the minute which I started about 6 weeks ago and to be honest its like your normal pro...

Don't bother with an MBA….. build a business
2 Apr 2021

Don't bother with an MBA….. build a business

I’ve always been fascinated with business for as long as I can remember and I’ve spoken many times before about setting up &#821...

7 Years sober – I quit fearing myself and started trusting myself
31 Jan 2021

7 Years sober – I quit fearing myself and started trusting myself

Today I am 2556 days sober. I got sober on the 1st Feb 2014. I had probably been trying to get sober actively for 5 years before 2015 and I...